Grow Your Occupancy

    Our work

    Client outcomes and case studies

    Grow Your Occupancy measures client work through sales activity completed, opportunities created, sales conversions, team behaviors strengthened, and the outcomes that follow

    Client outcomes and case studies

    Results our clients can measure

    Explore the challenge, the work, and the results. Each example includes the full published case study.

    Life plan community in Kansas

    7 move-ins. 19 tours

    Initial 45 days · 3 hours per day

    Occupancy increased from 61% to 67.2%.

    At a glance

    Move-ins
    7
    Tours
    19
    Deposits
    4
    Reported ROI
    11×
    Read the full outcome

    With a vacant sales director position and a limited flow of new inquiries, a remote specialist reconnected with the existing prospect database while the community hired a new director.

    Move-ins
    7
    Tours
    19
    Deposits
    4
    Reported ROI
    11×
    Call outs
    323
    Emails and texts
    424
    Leads warmed
    171
    Past-due tasks cleared
    203

    ROI is based on the monthly fee over a 12-month period. Three of the move-ins came from the four deposits reported in the study.

    Read the full case studyDownload PDF

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    Individual client results are not a guarantee of future performance. See each study for the engagement period and calculation basis.

    Success story library

    What client partners say about the work

    Explore feedback across sales support, coaching, training, assessment, playbooks, and leadership engagements.

    Remote Sales Specialists

    “(Grow Your Occupancy Sales Specialist) Lori and team were a great support to me when our Community Relations Director was on vacation. I could not have asked for a better partner and could not have done it without them!”

    Cheryl MartinExecutive DirectorPrairie City Landing

    Sales Training

    “My training has been so helpful there’s only one thing I would ask for….more time with the instructor!”

    Chetta CometaDirector of SalesAdviniaCare of Venice

    Onsite Sales Specialists

    “(Grow Your Occupancy Onsite Sales Specialist) Jen S. was amazing at Snow Canyon and created urgency. When Jen was with us, we had the most move ins the community has ever had since the opened over a year ago.”

    Vicki SheltonDVP of SalesGrace Management

    Sales Training

    “I called a “cold” prospect from last year and used your reason for the call technique on his voicemail. He returned my call in about 20 minutes. I used the discovery guide and he toured today at lunch and looks like a very good prospect to close for his mother by end of month. SUCCESS! Thank you.”

    Danny CovertSales SpecialistMustang Creek Estates

    Questions about the results

    Understand what sits behind the numbers

    What results does Grow Your Occupancy track?

    Tracking is shaped around the engagement and can include outreach activity, CRM cleanup, prospect connections, tours, assessments, deposits, move-ins, waitlist activity, occupancy movement, and return on investment.

    How quickly should an organization expect to see movement?

    Timing depends on the service, starting pipeline, staffing situation, market, and length of the engagement. Early activity can become visible quickly, while occupancy outcomes may require a longer sales cycle.

    Are results different for remote, onsite, and coaching engagements?

    Yes. Remote and onsite sales support are often measured through direct activity and pipeline outcomes. Coaching and strategy engagements may also track team consistency, process adoption, conversion performance, and leadership accountability.

    Why are some client organizations identified while others are anonymous?

    Grow Your Occupancy respects client confidentiality. An organization is named only when appropriate, while other stories are presented by community type and market so the operating context remains useful without exposing private information.

    Can Grow Your Occupancy explain the work behind a specific result?

    Yes. A consultation can provide more context on the operating challenge, service model, engagement structure, activity completed, and the factors that contributed to the reported outcome.

    Start with the operating challenge

    Your organization could become the next measurable success story

    Talk through the pressure point, the current sales process, and the kind of movement your leadership team needs to see.

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