Senior Living Sales Testimonials
“Thank you Grow Your Occupancy team for supporting me through my journey here at Mountain Vista, especially over the past few weeks. We have moved the needle in occupancy in IL, AL and MC and it’s an EXCITING time for Mountain Vista! We couldn’t have done it without your team. FIVE STARS!!!”
Lisa Weber, Marketing Director
“Dana Hills (Grow Your Occupancy Sales Specialist) is superb at what she does. Her approach to training, coupled with her real-life experiences makes her a formidable training partner and coach.”
David Brodowsky, Marketing Director
“Our Remote Sales Specialist has been a game changer. Follow-ups happen consistently, assessments are booked faster, and our team can stay focused on delivering great care. We’ve seen a clear increase in new clients.”
Always Best Care Franchise Owner
“Julie and Lori V. have been instrumental in helping our team get focused and organized, they have assisted in the database and with leads incoming. They have shown the operational team the importance of being sales and occupancy focused which was crucial in getting the team to have the same shared visions and goals. The SWOT Analysis report was insightful, comprehensive, and provided us with specific action steps.”
Sara Robertson, CEO
“I love that there was no training involved. They came in and took over with minimal training.”
Diane Pierson, Owner
“When I started my career in senior living, Dana was responsible for ensuring that this new hire (me), who had no industry experience, be ready to jump in and sell on Day 1. Dana immediately understood what my experience brought to the table and pivoted her training immediately. We dove into details, role played situations, and discussed strategy. Dana shared with me the huge breadth of experience she had when working in the same role I was tasked with. Her style of communicating is perfect for coaching. Her enthusiasm and understanding of our industry makes learning from her easy and pleasurable. Dana is also very flexible, knows how to ‘roll with the punches’. If you need to onboard someone quickly or simply want to polish or to tighten up your teams, I’d highly recommend Dana.”
David Brodowsky, Marketing Director
“Utilizing GROW’s onsite sales specialist was pivotal in the continuation of our sales process, ensuring continued speed to lead and enhancing the customer’s experience every step of the way while we recruited talent.”
Cindy Petchulis, Regional VP, Operations
“Grow Your Occupancy has supported our communities virtually and in person. The individuals who they have provided to us as a resource have jumped in with both feet and never missed a beat. They become a part of the team and bring a sales philosophy of nothing but excellence with them when they come.
Occupancy growth has occurred through utilizing them to assist our communities. I am proud to give them the highest of recommendations – they truly deserve it!“
Colette Balcourt
“It has been a productive initial 10 days with 5 new move ins I have secured, and possibly two more by Monday!”
Sheree J., Onsite Sales Specialist
Comments from CALA 2025 Spring Conference attendees who attended Dresden Leebron-Cincurak’s session:
“Very funny, informative and the speaker was amazing!”
“Amazing presentation!”
“Good ideas to encourage turning leads to move ins.”
“Great presentation. Reality of turning off the aggregator referrals.”
“Love the insights on volume”
“Very good presentation”
“Great presenter, good energy”
“Loved the outreach examples”
CALA Spring 2025 Conference attendees
“Sales coaching has contributed to our overall move-in and occupancy growth. All metrics and conversions are tracked and we see a direct correlation between teams who lean into coaching and increased metrics across the board. If you can make one investment in your occupancy growth, choose sales coaching.”
Chris Guay, CEO
“Great education, great information, friendly and easy to talk to for each session.”
Lindsey Viet, Regional Sales Manager
“Working with Lori has been one of the most valuable experiences in my growth. She didn’t just teach me the skills I needed, she helped me see what I was capable of. She believed in me, pushed me to GROW, and showed me a version of myself I didn’t even know I could be. I’m really thankful for her support and guidance. It’s made such a big difference in both my work and my personal growth.”
Maricel G.
“GROW is the perfect solutions to help fill in any gaps in team support. They were able to dive into our system, drive tours, and clean up any pending contacts.”
Tony Serrano, Field Marketing Manager
“We had Julie speak at our all-day training for the sales team. The training delivered tremendous value, and our team left with actionable items they can start using immediately. I highly recommend Julie and the Grow Your Occupancy team for all your training needs!”
Beth Huck, Beth Huck, Sr. VP of Sales and Marketing
“It is a sense of peace that comes over me when we engage with GYO’s VSS. We have grown our individual communities due to their efforts. I would highly recommend them for anyone who needs that extra support.”
Joshua Bentley, Senior Regional VP of Sales and Marketing
“Dresden is an engaging and knowledgeable sales trainer.”
Terry Kovach, Director of Sales & Marketing
“My calls with Julie have been helpful, welcoming and relaxed. I feel comfortable talking through all situations and how I need help. After each session I feel ready to take on my day and help my Sales Directors.”
Lindsey Viet, Regional Sales Manager
“Julie Podewitz has been an exceptional partner and advisor for Continental Senior Communities in the writing of our Sales Playbook.
As a growing senior living organization seeking to define and establish our foundational sales processes, it was important to me that I found an agency that would help us to create “our way” for driving occupancy results and elevating our sales leaders. I found Julie to be a top-tier partner that created tailored solutions to meet our needs and that reflected our CSC culture and values.
I highly recommend Grow Your Occupancy for any senior living organization seeking next level sales results and resources for growth.”
Beth Mockler, Corporate Director of Sales
“Grow Your Occupancy has proven to be an invaluable partner for Prosper Life Care to help coach and train our sales and marketing team. We had recently taken over a new community with a very capable sales director who was new to the role and lacked the coaching and guidance needed to feel confident in her abilities. We worked with Lori as our sales coach which has allowed our sales director to grow and find immediate success in her role.
The curriculum created by Grow Your Occupancy and Lori’s organized coaching methods were the catalyst for growth in my team.”
Russ Papia, President
“Initially, we thought an onsite Sales Specialist would be the best option for an open sales position at one of our communities, however, we were truly impressed with occupancy growth & support the (Virtual) Sales Specialist Team was able to accomplish behind the scenes. They provided weekly updates of their efforts and worked in tandem with our onsite team to drive results.”
Erin Siffing, Vice President of Sales & Marketing
“Country Meadows Retirement Communities partnered with Grow Your Occupancy and Julie Podewitz and team to create a sales playbook and for training around the tools and process within. The playbook continues to evolve just as we do in sales. Thank you Julie! Highly recommend.”
Jill Berry, Vice President of Sales and Marketing
“We decided to partner with Julie and Grow Your Occupancy to consolidate our sales resources into a single sales playbook that can be used in both a print and digital format.
One of our Core Values is Relentless Improvement, and this project allowed us to relentlessly improve the sales experience within our company. During this process, we were able to identify some resources that were missing and update our tools to be more reflective of the current selling environment.
If we had not partnered with Julie, this project would have been difficult to manage in-house, and it would have taken substantially more time from our Home Office team. Instead, Julie and her team were able to guide this process and assist us in developing a Sales Playbook that has changed the training experience for our team members. When our Sales team members have questions, they can easily navigate this resource and learn the systems that have been proven to work in senior living sales.
The feedback we received after this went life was overwhelmingly positive. Seasoned Sales Directors recognized the value that this would have for new team members and were also able to use it to brush up on some techniques or skills that they may have forgotten.
The playbook helps keep consistency in our sales trainings and systems across our 33 communities in 17 states.
I highly recommend partnering with GROW on a Sales Playbook. The Playbook is well worth the investment.”
Jessi Weldon, Executive VP of Sales & Marketing
(5-star Amazon customer review) “Wish I had this workbook when I started in Senior Living Sales! Julie Podewitz has an amazing technique and coaching style. This workbook did not disappoint. If you are starting out in senior living sales or a seasoned salesperson, this workbook has something for you. The worksheets are useful to create a solid workflow to gain successful outcomes. I appreciate the refreshers on verbiage to use for conversation starters and follow up calls. The motivational messages throughout the workbook are great reminders to stick the plan and not get discouraged. I recommend this book for anyone wanting to learn about senior living sales or brush up on those skills.”
Mandi K.
“Village on the Park – Denton reached 100% occupancy in Assisted Living today… such a huge win and accomplishment!!
Each of you have been such a great support to us, so I wanted to also thank you for your part in this celebration.
I have no doubt more emails celebrating 100% occupancy will be coming across your inboxes for all our communities. Thank you again for your partnership and commitment to our success. We’re a pretty awesome team together and we’re so lucky to have you guys supporting us along the way.”
Melissa Taylor, Former Regional Vice President of Sales and Marketing
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