
The 4 Sales Management Missteps Senior Living Operators Make
March 1, 2022
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Learning from our own missteps is a sign of maturity. Learning from the missteps of others and applying those lessons when working with those you

You’ve Got the Leads, Now What?
February 21, 2022
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“We need more leads!” How often have we heard this from our senior living sales directors? How often have we said this ourselves? Saying it

The Sales and Marketing Tool Every Senior Living Operator Must Have
February 11, 2022
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Wouldn’t it be great if your senior living company had a reference source for all things sales and marketing? A single point of truth that

The 5½ Senior Living Sales Metrics to Master
January 26, 2022
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Sales people are like Olympic athletes – they train, practice, and are coached to perform at high levels. And like athletes, their performance is measured.

Senior Living Regional Directors – An Underappreciated Resource
January 3, 2022
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The Regional Director of Sales and Marketing is a role that is pivotal to a senior living operator’s success; they can make a tremendous impact