Are You on Top of Your Senior Living Prospect Messaging?
Effective messaging is a key component of communicating with your senior living prospects. It establishes you as a valuable resource, builds trust, and ultimately moves
Don’t Let Your Senior Living Sales Slump This Summer!
Summer is almost here, and you want your senior living community’s occupancy rate to continue to sizzle! Summer is typically the season when we see
10 Things Senior Living Communities Need in Their Digital Marketing Toolkit to Remain Competitive
Modern digital marketing encompasses every aspect of your senior living community’s virtual presence. While it was enough in the past to have a website and
How Long Should Senior Living Sales Coaching Engagements Last?
Senior living sales training is an effective tool for teaching concepts and reinforcing learning. This is the first step. Senior living sales coaching is necessary
Stop Chasing — Start Managing: The Power of a Focused Sales Pipeline
by Jeff Gronemeyer Guest Contributor Contrary to popular opinion, you might not need more leads in your sales pipeline to close the senior living occupancy
Feeling Pushy? Focus Instead on These “Polite Persistence” Sales Skills
Almost everyone has experienced a pushy salesperson who used high pressure tactics like guilt, scarcity, and fear to attempt to make the sale. No matter