The 5 Hottest Marketing Ideas for Nursing Homes
By guest contributor Dr. Cameron Zargar, Content Director, Experience Care Digital marketing has not only changed the business world but also the long-term care industry,
The 5 “P”s of Networking and Prospect Events
As COVID-19 restrictions have eased, in-person networking and prospect events have been added back onto the schedule at senior living communities. And for good reason:
6 Steps for Successful Marketing Event Planning
Marketing events are a goldmine for attracting both highly motivated prospects and referral sources to your senior living community. If you don’t have an active
Solving the Occupancy Puzzle – What’s the Problem?
I drive a nine-year-old car. I love my car. It’s incredibly reliable. It’s not fancy, but it gets me where I need to go. I
6 Tips to Be “Guest-Ready” at All Times for a Prospect Visit
The doorbell rings unexpectedly. You peek out the window and see a familiar car in the driveway. It’s a surprise guest at your front door.
The Handwritten Note – And 6 Reasons Why You Should Make Them a Sales Habit
Senior living is a high-touch, emotional business. In our ever-growing digital world, technology is taking on a greater role in sales almost before our eyes,